More than 40 area growers gathered in a unique classroom last month in Estherville, Iowa, to learn about the latest in planting. At the end of the day, the classroom packed up and drove away.
Owned and operated by Precision Planting, the Planter Technology Institute is housed in an expandable 53-foot semi-trailer frame that travels the United States and Canada. It features theater-style tractor seats, a 24-foot video wall and live demo units to explain the company’s tech-savvy monitoring, germination and singulation offerings.
“The mobile unit, it draws more attention,” said Jason Henning of J&J Land, the local Precision Planting dealer based in Estherville. “It’s easier to bring individuals into a controlled climate and do the educational program, knowing no matter where they go they can accommodate 60 growers.”
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