Vander Kooi shares dairy stories, builds trust with 50,000+ followers
By Mavis Fodness
Daily posts by Rita Vander Kooi of rural Worthington are providing insights to readers worldwide about family and dairy farm life in Nobles County.
MarriedAndFarming, her Facebook and Instagram sites, has 50,000+ followers.
“I truly believe that the story of farming is meant to be shared. Transparency builds trust,” Vander Kooi said.
Her own farm story began 45 years ago on a 50-cow dairy near Pierz, Minn., where she learned to care for livestock and milk cows alongside her parents and four siblings. In college, she met her husband, Joe, when both earned degrees in animal production systems at the University of Minnesota in St. Paul. They married in 2003, and together operate Ocheda Dairy with their five children.
Vander Kooi embraced her passion for agriculture by becoming involved in the various local and national dairy industry organizations. Vander Kooi created the blog, “So She Married a Farmer,” after attending a workshop sponsored by the Midwest Dairy Association in 2011. The blog, still available online, was a way to connect with consumers and keep moving the family business forward.
“I work hard to make sure that I continue to drive change. I love that the work I do encourages those around me, and we sell such a wholesome and nutritious product,” she said. “I just love taking care of cows.”
Ocheda Dairy consists of 2,500-cows, a custom silage cutting business and a cash crop enterprise. Vander Kooi herself carefully monitors the cows’ health and nutrition and makes sure the farm’s 25 full-time employees feel appreciated.
“I work closely with cows and people,” she said. “I have always been a compassionate person, so it is a great role for me.”
Vander Kooi’s day begins in the early mornings with the majority of her barn chores finished by noon.
“So I can be there for my family’s needs the rest of the day. It doesn’t always work out that way but I try to achieve balance in that way,” she said.
Also part of her routine is to make daily social media posts, a task she has completed over 1,000 days in a row.
“Working with cows and reading my Bible is my daily routine,” Vander Kooi said. “I love that having a page stretches my creative side, and I love to write. Moreover, agriculture has such a great story to tell — passionate people working hard to provide the best care for their land and animals. I am so proud to share this message.”
Her family often assists Vander Kooi by supplying pictures for her daily posts to MarriedAndFarming. Husband, Joe, and their oldest children, Vince, 20, and Liv, 18, frequently share pictures of their work around the farm that become posts by Vander Kooi. Events involving the younger children, Ava, 15, Violet, 11, and Vic, 7, also become shared moments with readers.
Most recent posts included information about stray voltage, distiller’s grain, a trip to an Idaho farm, corn planting, explaining a cow producing 17 gallons of milk a day, value of algebra in developing feed rations and how a disposable breeder’s glove became the best vessel to bring nightcrawlers to school.
“We are more than just our work, and so you will find faith interwoven in my posts,” Vander Kooi said. “My most important calling (other than being a servant to God) is motherhood. So naturally, my kids and our family life are shared as well.”
She doesn’t intentionally write about controversial topics. At times, some posts go viral (some have garnered more than 1 million views) and Vander Kooi is not afraid to educate readers on agricultural practices when pressed.
“If they are trying to learn more and understand, I take a great deal of time to break the subject down for them and give them lots of details. If it is just a keyboard warrior trying to ruin my day, I block and delete and don’t look back,” Vander Kooi said.
Daily posts by Rita Vander Kooi of rural Worthington are providing insights to readers worldwide about family and dairy farm life in Nobles County.
MarriedAndFarming, her Facebook and Instagram sites, has 50,000+ followers.
“I truly believe that the story of farming is meant to be shared. Transparency builds trust,” Vander Kooi said.
Her own farm story began 45 years ago on a 50-cow dairy near Pierz, Minn., where she learned to care for livestock and milk cows alongside her parents and four siblings. In college, she met her husband, Joe, when both earned degrees in animal production systems at the University of Minnesota in St. Paul. They married in 2003, and together operate Ocheda Dairy with their five children.
Vander Kooi embraced her passion for agriculture by becoming involved in the various local and national dairy industry organizations. Vander Kooi created the blog, “So She Married a Farmer,” after attending a workshop sponsored by the Midwest Dairy Association in 2011. The blog, still available online, was a way to connect with consumers and keep moving the family business forward.
“I work hard to make sure that I continue to drive change. I love that the work I do encourages those around me, and we sell such a wholesome and nutritious product,” she said. “I just love taking care of cows.”
Ocheda Dairy consists of 2,500-cows, a custom silage cutting business and a cash crop enterprise. Vander Kooi herself carefully monitors the cows’ health and nutrition and makes sure the farm’s 25 full-time employees feel appreciated.
“I work closely with cows and people,” she said. “I have always been a compassionate person, so it is a great role for me.”
Vander Kooi’s day begins in the early mornings with the majority of her barn chores finished by noon.
“So I can be there for my family’s needs the rest of the day. It doesn’t always work out that way but I try to achieve balance in that way,” she said.
Also part of her routine is to make daily social media posts, a task she has completed over 1,000 days in a row.
“Working with cows and reading my Bible is my daily routine,” Vander Kooi said. “I love that having a page stretches my creative side, and I love to write. Moreover, agriculture has such a great story to tell — passionate people working hard to provide the best care for their land and animals. I am so proud to share this message.”
Her family often assists Vander Kooi by supplying pictures for her daily posts to MarriedAndFarming. Husband, Joe, and their oldest children, Vince, 20, and Liv, 18, frequently share pictures of their work around the farm that become posts by Vander Kooi. Events involving the younger children, Ava, 15, Violet, 11, and Vic, 7, also become shared moments with readers.
Most recent posts included information about stray voltage, distiller’s grain, a trip to an Idaho farm, corn planting, explaining a cow producing 17 gallons of milk a day, value of algebra in developing feed rations and how a disposable breeder’s glove became the best vessel to bring nightcrawlers to school.
“We are more than just our work, and so you will find faith interwoven in my posts,” Vander Kooi said. “My most important calling (other than being a servant to God) is motherhood. So naturally, my kids and our family life are shared as well.”
She doesn’t intentionally write about controversial topics. At times, some posts go viral (some have garnered more than 1 million views) and Vander Kooi is not afraid to educate readers on agricultural practices when pressed.
“If they are trying to learn more and understand, I take a great deal of time to break the subject down for them and give them lots of details. If it is just a keyboard warrior trying to ruin my day, I block and delete and don’t look back,” Vander Kooi said.